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Link requests = more traffic & sales.

by Ed on 22nd May 2007

Did you know you can simply ask other web sites to link to yours, and actually share a percentage of their web site visitors?

Get leverage on this and you can significantly increase sales (or sales lead generation) on your own web site. Because the more sites that link to yours, the more traffic you’ll get. And more web site traffic = more sales.

Step 1: Find out how many web site’s link to your web site – and also how many (and exactly which) web sites link to your competitors… (because probably many of the sites that link to your competitors will also link to yours.)

Here’s a link to a tool that can tell you.

Step 2: Use that information–and also plunder the search engines–to find and contact web sites owners. Then simply ask for a link. No brain surgery required.

The most successful approach is to tell them you’ll reciprocate and link from your site to theirs also. Even better — add a link to their site first before you contact them. More power to you.

Here’s what’s really important: Focus on getting links from sites that have a similar theme to yours. Then the traffic that arrives from those sites will be targetted. (And search engines will like the fact that both sites are on topic.)

In my Ultimate Web Marketing Strategy ebook I explain this tactic in far more detail, and give the specific steps we use to build links for our clients at Sumatrix.

Happy link-building,
Ed.

  • http://www.logo-n-stitch.co.uk Graham Bedwell

    Ed, Good blog and advice, although it,s not easy trying to get other people to reply when you want to exchange. All the same feel free to send me any new updates and I’ll exchange links with you, please let me know. Graham – http://www.logo-n-stitch.co.uk.

  • http://www.sharp-technology.co.uk Mark Hutchinson

    Ed, I agree with Graham it is difficult to find ‘appropriate’ organisations to exchange links with and on the rare occassions they do there usually hidden on some back page etc. Are links worth it alone just for helping with your search engine position and forgetting about traffic coming from other sites? Mark http://www.sharp-technology.co.uk

  • http://www.sumatrix.com Ed

    Hi Mark and Graham,

    Thank you for your great comments.

    Rather than bury a reply here, I’ll blog my answers on the front of my site on Tuesday.

    Thanks again, and I hope you both have a great weekend.

    -Ed.

  • Pingback: More sales from self-service link building. - Web Marketing with Ed Rivis

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