Product Launch Formula is a home-study programme that explains a step-by-step process for launching almost any kind of product or service via online marketing.
PLF has been around for quite a while, but this Thursday (27th March) the updated version 2.0 is launching.
If you’ve followed my blog for a while you know I don’t recommend other products very often, so when I do, it’s seriously good.
PLF2.0 is a blueprint for successfully launching new (or even existing) products and services.
Anyone who has my Shrink Wrap Your Brain! programme needs to check this out. In fact anyone with a product or service they want to promote online in the most effective way possible.
In advance of the PLF2 launch, the creator, Jeff Walker, has made a number of case study videos that reveal a lot of the key tactics… and for free!
The first case study is here: http://productlaunchformula.com/
Here are some of the things you’ll discover:
1) That turning marketing into a series of events is one of the smartest moves you can make.
2) Why identifying and dissolving objections prospects have before the launch is key to optimising sales.
3) How to create a ‘buzz’ and give prospects a strong feeling of community.
Three reasons why I’m telling you about PLF2.0 …
Firstly, if you have any kind of products or service and want to promote it online, the framework PLF2 lays out for you is proven at getting some of the highest conversion rates known to anyone.
I will be using the PLF2 to launch my own products to more than quarter of a million UK based small business owners this year… so obviously I trust the concept (see below to find out how I proved to myself it works.)
Secondly, I’m an affiliate. So if you watch the video, sign up to Jeff’s list and if you eventually buy the full programme, I’ll receive a commission from Jeff.
(That’s exactly the same way my own affiliate programme works — sign up for that and you get 65% commission for promoting my products to your list.)
Thirdly, the free case study videos are not only highly informative, they’re also entertaining and exciting… I guarantee you’ll be buzzing with ideas after watching it!
Here’s the link again: http://productlaunchformula.com/
Enjoy!
-Ed.
PS. None of this is ‘hype’. The case studies are extremely compelling, and it’s obvious they’re one hundred percent genuine. (It’s too easy to check and prove the validity of the claims).
I also happen to know that launching products online in this way is highly effective from firsthand personal experience — I’ve launched a good number of products using similar launch tactics, and experienced very high conversion and instant cashflow myself. Grab a pen and paper and watch the case study now.





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