Hope you have a great time this weekend at JJ’s – I’m really tooooo busy selling floors I’m afraid to attend.

Karin H

In this instance it was important to not make the code textbox mandatory, because not everyone would have a code and it could have significantly lowered the conversion rate.

However I do advise always ask for and makes the ‘first name’ textbox mandatory, because of how it increases response to email marketing thanks to personalisation (Mail merging for “Hi Joe” opening salutation etc.)

Tracking code another great tip from you — I’m sure all of this is covered in your AWeber course, so thanks for sharing that here as well.

Ed, if you need everyone to fill in the code box on the AWeber webform you can set the settings of that box to ‘Required’ and never miss a tracking

(Other small tip re tracking through AWeber when you use the ‘raw code’ web form on your website or blog: say you want the form on two places on your page. In the code you can change the tracking value to for instance: “bottom” and the other to “sidebar”. I use that frequently to see which form brings in the most subscribers and forms a very simple and unobtrusive way of testing)

Karin H. (Keep It Simple Sweetheart, specially in business)